More than Messi Department Store and Nike SHEIN become the third largest online fashion retailers in the United States

Source: Shanghai Securities News

Transfer: China Securities Network

Shanghai Securities News China Securities Network (Reporter Sun Xiaocheng) Recently, Statista, a global data and business intelligence platform, quoted the latest data from the ECDB website that SHEIN became the third largest online fashion retailer in the United States.Before West Department Store and Nike.

According to the ECDB website data, the net sales of Amazon and Wal -Mart in 2023 reached US $ 12.3 billion and $ 8.9 billion, while SHEIN’s net sales were 8.1 billion US dollars, exceeding Messi Department Store and Nike’s $ 6.4 billion and $ 4.5 billion in US $ 4.5 billionEssence

At present, SHEIN has formed a unique model for the development of the “independent brand+platform” dual engine.In the field of independent brands, SHEIN has created independent fashion brands including Shein with innovative flexibility and online retail models.At the same time, SHEIN has continuously used digital technology to empower the transformation and upgrading of traditional industries. Over the years, the informationization and digital transformation of suppliers have been continuously enabled by suppliers, making the overall information transfer, matching and collaboration more efficient.At the same time, effectively reduce inventory, reduce waste, and improve the overall efficiency of the industry.

According to reports, SHEIN has formed a flexible supply chain system with Guangdong as its core to provide suppliers with digital technology tools for free, involving full -process training and counseling of enterprise construction, business management, and personnel quality improvement to help traditional clothing factories transform into modern enterprises.为了更好赋能供应商,SHEIN在广州建设了6万余平方米的“服装制造创新研究中心”,持续探索数智化的标准工厂建设,开展制造工艺、设备、面料等的创新研究,而All these R & D results output and open to their suppliers.

Statistics show that as of the end of 2023, SHEIN funding subsidy has helped over 130 suppliers’ factories of 430,000 square meters of factories expanded and transformed, with 22,000 beneficiaries, and held more than 600 suppliers to enable training.