The sports industry takes off on the east wind, and China’s fitness industry enters the fast lane

Source: Sina Securities

  Recently, many sports brands have completed a new round of financing.

  According to reports on May 16, 36 氪 reported that the sports and fitness brand Gudefili cumulatively completed a total of nearly 200 million yuan C round of financing.Gudefili is a fitness brand that deeply cultivates the sports market. It provides consumers with integrated health digital intellectual services in the four directions of sports scene operation, intelligent hardware, health data, and health content.

  Last month, the Hangzhou Intelligent Fitness Service Platform “Jian Egg Sports” held an A+round of financing conference, announcing that it has received tens of millions of yuan in financing from Guizhou Cultural Investment and Maichun E -commerce.This is the first financing of the Chinese Commercial Fitness Club since 2024.

  All signs show that sports fitness tracks are still favored by the capital market.The relevant research reports of Guotai Junan have pointed out that the Chinese fitness market will usher in rapid development, and Keep, as the head enterprise, is expected to increase its share.

  According to the research report, according to the caliber of MUA and the number of exercises, Keep ranks first in China, and its share is expected to maintain an improvement. The company has developed a comprehensive fitness solution.Provide Chinese fitness people with a one -stop destination for comprehensive fitness solutions.